Create New Forecast
To create a new forecast, follow these steps below.
- Login and browse to Forecast -> New Forecast.
- Fill in inputs the form and click the “Submit Forecast” button when done.
- Channel: The name of the method these batches of donors will be acquired through.
- Supplier: The name of the agency that acquire these batches of donors.
- Expected Average Gift: The average donation amount each donor commits to donate monthly.
- Pre-debit Fail %: The estimated percentage of donors that will drop out before making any donation attempts.
- Cost Per Acquisition: The cost to acquire donors.
- Donor Care Cost: The monthly cost spent to manage existing donors.
- Transaction Cost %: The surcharge percentage occurred when attempting to process transaction such as credit card surcharge.
- Decline %: The estimated percentage of unsuccessful donation attempts.
- Include PRFA Cost: Select this if you want to include the Public Fundraising Regulatory Association (PFRA) membership levy on each donor you acquired.
- Starting Forecast Month: The month you start acquiring the first cohort.
- Version Name: The name of this forecast.
- Donors per month: The number of donors acquired per month.
- Attrition: The estimated attrition rate. Default attrition rate is given if not supplied.
- Wait until the process is finished. You can also export the result as CSV by clicking the “Export Data to CSV” button.